There are many kinds of websites. There are big sites, and small sites. There are general corporate sites and websites for upcoming events. Some sites help prospects find information about a company, and some house forums for customer communications. There are many uses for websites. What kind do you need? Or what combination?

Corporations tend to restrict themselves to pretty basic templates. Most include some pages about the company, its services and products, event schedules, press releases, and contact information. Some will include articles and/or case studies.

Internal communications, policies, and information sometimes have difficulty getting to everybody. To help improve efficiency, some companies set up central "intranet" sites that contain all the latest internal news, tips from various departments, events calendars, and more.

Sometimes it's beneficial to give your prospects and customers the benefit of your company's greatest asset: its minds. Blogs are great for field experts or industry insiders to discuss whatever relevant issues come to mind in a loose, candid format. Typically, blogs also allow users to respond to entries, creating a source of feedback that can be very valuable.

Having a place for customers and staff alike to engage in open discussion is often useful for companies – especially companies that offer support for technical issues that they'd like to leave available for others to search.

There are many kinds of websites – ones that solve problems, ones that satisfy goals. There's a tool for every job, and a site for every company. That only leaves one question unanswered: What do you need?